RakuRaku makes it easy!
Won four awards!
*1 The Tamahiyo Baby Goods Award 2025 is a project that announces the ranking of products and services based on questionnaire survey results from 2062 Tamahiyo readers who are mothers and fathers by highlighting the items that they actually used and found beneficial. (The survey conducted in August and September 2024. /The results are posted on the Tamahiyo website.)
*2 Mamari Word of Mouth Award 2025 Powder Milk Category [Grand Prize]: Meiji Hohoemi, Liquid Milk Category [Grand Prize]: Meiji Hohoemi RakuRaku Milk
*3 Tomonite Childrearing Award 2024: Won the Top Prize in the Milk Category
*4 The award went to the powdered milk.
明治ほほえみ らくらくキューブ
明治ほほえみ らくらくミルク

明治ほほえみ

First Milk
商品画像

Japan's first infant formula
supplemented with bifidobacteria.

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Product

We will continue to improve Meiji Hohoemi infant formula products for infants’ healthy development, using breast milk as a model.

Our goal is that babies fed on formula experience the same development as breastfed babies, so we have striven to make every component in the series of our powdered formula as similar to that of breast milk as possible.
The Meiji Hohoemi series results from years of determined effort to pursue this goal.

Feature

Hohoemi’s 3 Commitments

Point 1

Extensive research on breast milk

We have extensively studied breast milk, the ideal infant nutrition.

In order to make each component of our powdered formula as close as possible to that of breast milk, we have analyzed breast milk from over 6,000 mothers and studied the development of over 200,000 babies.

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Point 2

Suitable nutritional composition

For the healthy development of babies, we make each nutritional component of our products as close as possible to that of breast milk.

In addition to the proteins essential for the growth and development of babies, they contain similar quantities of DHA and arachidonic acid that are found in breast milk.

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Point 3

The pursuit of convenience

Maximum convenience for mothers and babies.

Cubes: Just pop them into the nursing bottle!

RakuRaku Cubes
RakuRaku Cubes
Details

Liquid: Just pour it into the nursing bottle!

RakuRaku Milk RakuRaku Milk
RakuRaku Milk
Details
How to

Failproof!
Preparing infant formula

RakuRaku Cubes

RakuRaku Cube How to Use

RakuRaku Milk

RakuRaku Milk How to Use
Click here to see the recommended amounts for different ages in months.
Voice

Comments from mothers

We've received many happy comments from customers.

My baby gulps it down
The fact that I don't have to measure anything makes it so easy
Her father is also actively involved in making formula
It's the top brand, so I can put my mind at ease
The cube type is convenient to carry around
Info

Product information

Choose a type that fits your needs, from a wide range of products.

Meiji Hohoemi RakuRaku Cubes

Cubes: No measuring. No spillage.
Just pop them into the nursing bottle. Anyone can prepare the infant formula.

Meiji Hohoemi RakuRaku Cubes <br>(60 sachets)

\60 sachets! Economical for mothers to use this product every day./

Meiji Hohoemi
RakuRaku Cubes
(60 sachets)

[Contents] 1,620 g (27 g x 60 sachets)

Meiji Hohoemi RakuRaku Cubes <br>(60 sachets)

\If you are unsure, choose this size./

Meiji Hohoemi
RakuRaku Cubes
(30 sachets)

[Contents] 810 g (27 g x 30 sachets)

Meiji Hohoemi RakuRaku Cubes <br>(20 sachets)

\Easy infant formula preparation. No measuring required./

Meiji Hohoemi
RakuRaku Cubes
(20 sachets)

[Contents] 540 g (27 g x 20 sachets)

Meiji Hohoemi RakuRaku Cubes <br>(4 sachets)

\For first-time purchasers! Small size/

Meiji Hohoemi
RakuRaku Cubes
(4 sachets)

[Contents] 108 g (27 g x 4 sachets)

Features of RakuRaku Cubes

Meiji Hohoemi Rakuraku Milk

Liquid: Just pour it into the nursing bottle and feed.
Durable steel can Can be stored for 18 months from the manufacturing date (15 months for the 120 ml cans.)

Meiji Hohoemi RakuRaku Milk

\Pour straight from the can. /

Meiji Hohoemi
RakuRaku Milk

[Contents] 200 ml

Meiji Hohoemi  RakuRaku Milk <br>(six-can pack)

 

Meiji Hohoemi
RakuRaku Milk
(six-can pack)

[Contents] 200 ml x 6

Meiji Hohoemi RakuRaku Milk

\Pour straight from the can./

Meiji Hohoemi
RakuRaku Milk

[Contents] 120 ml

Meiji Hohoemi RakuRaku Milk <br>(six-can pack)

 

Meiji Hohoemi
RakuRaku Milk
(six-can pack)

[Contents] 120 ml x 6

Meiji Hohoemi
Meiji Hohoemi
RakuRaku Milk
Hajimekara RakuRaku Set

<Six-Pack of RakuRaku Milk (120 mL) x 2,
the attachment included>

Meiji Hohoemi
Meiji Hohoemi
RakuRaku Milk
Tsuzukete RakuRaku Set

<Six-Pack of RakuRaku Milk (200 mL) x 2,
the attachment included>

Meiji Hohoemi
Meiji Hohoemi
RakuRaku Milk
Attachment II
Features of RakuRaku Milk

Meiji Hohoemi

Classic type in a tin. Contains a generous 800 g!

Meiji Hohoemi
Meiji Hohoemi

[Contents] 800 g

Meiji Hohoemi (two-tin pack)
Meiji Hohoemi (two-tin pack)

[Contents] 1,600 g (800 g x 2 tins)

Features of Meiji Hohoemi Click here to purchase
the Meiji Hohoemi series.
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